WordPress Custom Post Types

Take Your Website Beyond the Blog – Smart, Structured Content That Grows With You

On most WordPress sites, you start with just two types of content: Posts and Pages. And that’s fine—until it’s not.

If you’re trying to build a more dynamic website—say a portfolio, a directory, a recipe collection, a product catalogue, a list of events or reviews—just using the standard blog post format quickly becomes messy, limited, and hard to manage.

That’s where WordPress Custom Post Types (CPTs) come in.

What Is a Custom Post Type?

A Custom Post Type is a special kind of content you can add to your WordPress site, designed to hold specific types of information. Think of them like “custom containers” that help you organise content more efficiently.

Instead of cramming everything into blog posts, you can create neatly separated sections of your site – each with their own layout, categories, filters, and functionality.

What Can Custom Post Types Be Used For?

Custom Post Types can be used for almost anything. Here are a few examples I’ve built for clients:

• Projects or Portfolios – Perfect for creatives, freelancers, or agencies

• Testimonials – Display client feedback in a professional format

• Team Members – Showcase your staff with bios and images

• Events – With dates, locations, and RSVP links

• Properties or Listings – Ideal for estate agents or directories

• Courses – For trainers, teachers, and online learning platforms

• Recipes – With ingredients, cooking steps, and nutrition info

• Case Studies – For businesses that want to show off their success stories

Each Custom Post Type can have its own custom fields, categories, tags, and even its own URL structure – so everything stays organised and easy to navigate.

Why Use Custom Post Types?

✅ Improved structure – Keep your content clean and separated
✅ Better user experience – Visitors can find what they’re looking for faster
✅ SEO boost – Google loves well-organised, clearly defined content
✅ Custom layouts – Make each content type look exactly how you want
✅ Scalable – Add more content without cluttering your blog or pages

I’ll Build and Configure It for You

Whether you already know what Custom Post Type you need, or you just feel like your site is outgrowing its blog, I’ll help you figure it out.

• I can create the custom post types

• Add custom fields and filters

• Make them searchable, sortable, and taggable

• And style them to match the look and feel of your site

All for a small hourly fee. No long contracts. No fluff. Just solid, useful WordPress work that makes your website more powerful and easier to manage.

Based in Manchester – Working Across the UK & Europe

Whether you’re local or remote, I’m here to help. Most CPT setups can be done in just a few hours – and I’ll explain everything in plain English so you’re never left in the dark.

Want your site to do more? Let’s talk Custom Post Types.

Get in touch today for friendly, affordable help expanding your WordPress site the smart way.